This StatPack provides a visual overview of updated eMarketer forecasts and data from third-party sources on ad spending in the US telecom, computing products and consumer electronics industries. Here’s what you’ll find inside:
- Digital ad spending by format—search, display, mobile, digital video.
- Factors influencing ad spend among major telecom, computing products and consumer electronics players and the entire industry.
- Cross-industry comparisons of ad spending trends.
- Telecom includes telephone voice and data communications, two-way mobile/cellular communications services and other nonvoice message communications services, and multichannel providers on a subscription fee basis. Computing products and consumer electronics includes hardware, consumer electronics, prepackaged software, computer processing, network systems, and data preparation and data processing services.