US Millennials 2020: So, How’s that Adulting Thing Going—in Digital Usage, Shopping, Finances and Homeownership?

US Millennials 2020: So, How’s that Adulting Thing Going—in Digital Usage, Shopping, Finances and Homeownership?

Regular price
$995.00
Sale price
$995.00
Already a PRO customer? Log in to read all reports.

Marketers must look past some familiar stereotypes of millennial life—about their digital usage, shopping behavior, finances and attitudes toward homeownership—to grasp the realities of how this cohort has evolved.

Report License & Terms of Use: eMarketer grants a non-exclusive, individual license to the named user ("Licensee") to view and use the Report(s). Licensee acknowledges that all copyright, patent and other intellectual property rights to the Report(s) are owned by, and remain vested in, eMarketer. Licensee may excerpt, paraphrase, or quote up to 100 words and 5 charts from any single report, provided that the eMarketer copyright notice is affixed thereto, and that the Licensee does not modify or otherwise alter the general impressions of the Report(s), and does not imply sponsorship, approval, or endorsement by eMarketer.