US Media and Entertainment Digital Ad Spending 2020: Despite Uptick in Streaming and Gaming, Pandemic Causes Spending to Decline

US Media and Entertainment Digital Ad Spending 2020: Despite Uptick in Streaming and Gaming, Pandemic Causes Spending to Decline

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The consumption of at-home media and entertainment thrived amid the coronavirus pandemic, but the total shutdown of live events and the pause on film and TV production will cause digital ad spending to decline in 2020.

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