UK Consumers Across Income Brackets: What the Pandemic Meant for Tech, Media, and Spending Habits

UK Consumers Across Income Brackets: What the Pandemic Meant for Tech, Media, and Spending Habits

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The pandemic super-charged digital habits in the UK, particularly among higher-income groups. These people are also in a better place financially as pandemic restrictions lift, but there’s pent-up desire to spend across all income brackets.

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