Global Digital Ad Spending 2019: Digital Accounts for Half of Total Media Ad Spending Worldwide

Global Digital Ad Spending 2019: Digital Accounts for Half of Total Media Ad Spending Worldwide

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In 2019, digital will account for 50.1% of total media ad spending worldwide thanks to strong growth from major digital ad sellers like Google, Facebook, Alibaba and Amazon. Traditional channels will remain important, however, as advertisers begin to think more holistically about their advertising and marketing budgets.

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