Germany Programmatic Digital Display Ad Spending: Automated Ads Will Claim 80% of Spend

Germany Programmatic Digital Display Ad Spending: Automated Ads Will Claim 80% of Spend

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Programmatic will account for 80.0% of all digital display ad spending in Germany this year, or €2.34 billion ($2.76 billion). Double-digit annual growth will persist through 2021.

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