Facebook Advertising 2021: Identifying Strategies for a Post-IDFA, Post-Pixel Reality

Facebook Advertising 2021: Identifying Strategies for a Post-IDFA, Post-Pixel Reality

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Advertising on Facebook has become more challenging due to Apple’s AppTrackingTransparency framework in iOS 14.5. Here’s how advertisers are adapting their strategies in the post-IDFA reality.

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