Customer Experience 2019 (Part 3)—Loyalty Marketing: The Building Blocks of a Better Customer Experience (A 4-Part Series)

Customer Experience 2019 (Part 3)—Loyalty Marketing: The Building Blocks of a Better Customer Experience (A 4-Part Series)

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One thing hasn’t changed in the shift to digital marketing and advertising: It’s still cheaper to keep current customers loyal than to acquire new ones. This report explores how marketers are messaging to current customers to keep them coming back.

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