Cross-border ecommerce—buying digitally on foreign sites—is increasing in popularity with both retailers and consumers. One of the biggest forces driving growth has been the rise of marketplaces. Unfamiliar brands are making headway through partnerships with trusted global retail platforms.
WHAT’S IN THIS REPORT?This report takes a country-by-country look at cross-border ecommerce penetration, top products bought, countries shopped from and specific consumer behavior.
KEY STAT:In 2017, over 80% of retailers worldwide agreed that cross-border ecommerce has been profitable.