Collection: Marketing

27 products
Digital Trends: The Europe Bundle
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The Promise of Personalization: Attribution and Engagement
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Influencer Marketing: The International View
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Trust in Digital, Brand Safety at a Crossroads
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The Brand-Agency Relationship: Streamlining with In-House Teams and Flexible Engagement Models
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Found in Translation: How AI Is Helping Marketers Extend Global and Local Reach
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Creating and Distributing Content for the Customer Journey: How B2Bs Can Influence Audience Behavior Through Strategic Content
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Canada Martech 2019: Mounting Investment Leads to Some Growing Pains
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Global Influencer Marketing 2019: What to Know About Spending, Stories, Fraud and Microinfluencers
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US B2B Digital Advertising Trends: Spend Will Exceed $6 Billion in 2019, but Market Still Lacks Maturity
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US Social Trends for 2019: eMarketer’s Predictions for the Year Ahead
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Seven Marketing Tech Trends for 2019: Customer Data Is Still at the Center
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Canada Trends in 2019: Three Emerging Areas for Digital Marketers
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Messaging Apps and Marketing 2018: Facebook Messenger, WhatsApp and RCS Help Brands Connect with Customers
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Marketing with Stories on Facebook, Instagram and Snapchat: How Consumers and Marketers Are Using This Creative Format
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Push Notifications 2018: How to Win Opt-Ins, Develop Metrics and Get the Creative Right
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Amazon Prime Day 2018: Unboxed Prime Day Results and What They Mean for Marketers
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Customer Growth Marketing: How B2Bs Deepen Relationships Through Retention, Loyalty and Advocacy Strategies
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Email Marketing StatPack 2018: Benchmarks and Trends
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Artificial Intelligence Incubators: Why Canada’s Hubs for AI Research Are Attracting Global Tech
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Video Ads in Social Media 2018: Shows Are Everywhere on Facebook, Instagram, Snapchat and Twitter—But Are People Watching?
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The Modern Marketing Department 2018: Evolution Through Digital Transformation
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Global Influencer Marketing: What Platforms to Use, Policies to Follow and the Paths to Purchase Around the World
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Changes to Facebook Advertising After Cambridge Analytica: What's Happening with Usage, Advertising and Data Privacy
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B2B Marketing Data: Capturing and Managing Data for Actionable Insights
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B2B Ecommerce 2018: Transforming Buying and Selling
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Attribution Beyond Marketing: Using All Company Touchpoints to Achieve a True Customer View
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